Amrita TV is a 24-hour Malayalam satellite channel, established in 2007, with the mission of delivering vibrant, youthful, value-oriented television for the entire family, which is endearing, enriching and entertaining.
Amrita TV has created a unique blend of entertainment, infotainment, news features, and analysis through the medium of interactive game shows, reality shows, and popular formats, news, soaps, serials, telefilms, movies, sitcoms, thrillers, mythologicals, musicals, cartoons, sports.
Within a short span, Amrita TV has emerged as a popular channel that appeals to all segment of viewers by integrating the vibrant aspirations of the current generation with lasting values of our cultural heritage.
Amrita TV bagged 15 of 29 Kerala State Television Awards in its very first year of operations.
Amrita TV Super Star has been acclaimed as the finest music reality show in South India bringing about a paradigm change in talent hunt programmes.
Leading national advertisers/ brands include ACC, Amrutanjan, Asian paints, AVT, Bajaj, Bjaj Allianz, Bank of India, BSNL, Cadburys, Cavin Kare, Charagh Din, Cuticura, Cycle Agabaties, Glaxo Smith Kline, Havells, HDFC, Hero Honda, Henkal, Hewlett- Packard, Hindalco, Hindustan Latex, Hindustan Lever, Honda Motors, Hutch, Hyundai, ICICI, IOC, Johnson & Johnson, Jyothi Labs, Marico, Metlife, Mortein, Nerolac Paints, Nesele, Perfetti, Pepsico, Philips,Prestige, Reckitt Benckiser,
SBI, Shilpa Bindi, The New Indian Express, Toyota, TVS, Tantex, Wipro among others.
Amrita Tv has a global footprint covering Australia, Middle East, USA, Canada, UK, Europe and parts of South Africa.
Amrita TV is now available on internet through Jump TV – world’s premier internet – based service provider for IPTVs and mobile devices.